Ink Additives Market by Type ( Dispersing & Wetting Agents, Foam Control Additives, Slip/Rub Materials, Rheology Modifiers), Process, Technology, Application (Packaging, Publishing, Printing), and by Region (North America, Europe, Asia Pacific, Latin America, Middle East & Africa), Global Forecast, 2018 to 2028

The Ink additives market is expected to be fueled by the change in trend among manufacturers from traditional materials to pouches in order to reduce material use and costs. The demand for ink additives will see significant growth thanks to inks used in inkjet technology. Inkjet technology is rapidly being used in a variety of applications, including picture printing, exterior signage, and banners, as well as the production of color filters for LCD TVs and circuit boards. The inkjet process is becoming more popular because it is the only print technology that can print messages just-in-time with a high degree of relevancy while printing in large quantities, as needed by marketers.

Many end-use industries are adapting this process due to advancements in the inkjet segment and lower per print unit printing costs. Manufacturers of inkjet printing inks are committed to developing products that are tailored to the needs of customers all over the world. One example is in developing economies such as Southeast Asia and Latin America, where the market for inkjet printers is increasingly increasing due to an increase in the number of personalized orders. Any industry's production is driven by low costs. The printing inks industry faces a significant cost risk. Crude oil price movements have had a strong negative effect on the prices of different crude oil-based raw materials.

Crude oil is used to make the majority of the chemicals used in the ink industry. Crude oil is more appealing to producers than any biodegradable source such as sunflower oil, canola oil, or castor oil because of its lower price. The majority of surfactants used in additives, such as wetting agents and dispersants, are obtained from crude oil. However, the overall ink additives industry could be harmed by the volatility of crude oil markets and the tightening of supply as a result of geopolitical issues. The recent currency exchange has had a negative effect on ink additives manufacturers' revenue production.

Based on the type, the market is segmented into Dispersing & Wetting Agents, Foam Control Additives, Slip/Rub Materials, Rheology Modifiers. The dispersing & wetting agents segment has the largest share in the market in 2019 and the market is forecasted to grow with the significant rate of above 5.5% CAGR over the forecast period. Dispersants aid in the stabilization of pigment suspension in varnish. They aid in the liquid phase dispersion of fine solid particles. Wetting agents, on the other hand, decrease surface tension and increase pigment dispersion. It's impossible to adequately wet the surface of substrates because of the high surface stress. When the surface of the substrate is sufficiently wet, the ink spills uniformly over the substrates without forming droplets, resulting in excellent print quality. In terms of the application segment, the market is segmented into Packaging, Publishing, Printing. In 2020, the solvent-based technology segment has the fastest growth in the market in 2019 and the market is forecasted to grow with the significant rate of above 6% CAGR over the forecast period.

The Asia Pacific region has the largest share in market with a CAGR of more than 35% in 2019 and is anticipated to continue with the same position during the forecast years 2018-2028. In 2019, the China is projected to hold the majority share of Asia Pacific demand for ink additives. The growing demand for ink additives from heavily populated countries such as India and China is due to the growth in printing and packaging industries of Asia Pacific region. The ink additives market in Asia Pacific is being driven by rising demand for flexographic printing inks in the packaging industry for corrugated containers, folding cartons, labels & tags, flexible packaging, and metal cans.

The major players of the global ink additives market are ALTANA AG (US), BASF SE (Germany), Evonik Industries (Germany), Elementis PLC (UK), Dow Corning (US), Shamrock Technologies (US), Munzing Chemie GmbH (Germany), Solvay S.A. (Belgium), Harima Chemicals Group (Japan), and Lubrizol (US). The ink additives market consists of top, medium level and a number of domestic players in the global market. In addition to this, the well-established players in the industry have made various strategies and research & developments to compete with other players in the regional and global market.