Owing to benefits such as being lightweight while having an ergonomic design built with high-quality materials, the global outdoor jacket market is experiencing a surge in its demand lately. There has been a greater demand for these apparel in comparison to their other traditional alternatives.
With the need for garments that are trendy while at the same time providing comfort while performing any recreational activity, the demand for outdoor jackets has been on a rise. This has further pushed the demand for the outdoor jacket market upwards. These factors have further propelled the demand for outdoor jackets thus, increasing the dependence on this market.
Rapid applications of outdoor jackets for various recreational activities like rock climbing, caving, mountaineering, rafting, camping, skydiving, skiing, sailing, and the like fosters remarkable progress in the global outdoor jackets market. The market consistently undergoes a series of developments in order to provide better services.
Advantages such as being waterproof, lightweight, durable, and warm as well as having the capacity to keep moisture at the bay in the body encourage further adoption of the outdoor jacket market in the long run. Considering these factors, it is reasonable to say that the global outdoor jacket market is growing at an appreciable compound annual growth rate (CAGR) of 5.9%. It is expected that the market might acquire a size of USD 52.92 billion during the forecast period, that is, 2021-31.
Outdoor Jackets apparels for the purpose of top-wear and possess the ability to provide resistance against harsh weather by providing protection from a number of weather conditions. The materials used to make them are polyester and nylon fabrics. The internal material comprises a very soft material that aids in the deliverance of comfort. The materials used in their formation are breakable and waterproof in nature.
The significant rise in the interest and enthusiasm of the millennials for outdoor sports outfits along with increasing rates of subscriptions for health clubs is expected to be a major driver of the demand for this market in the long run.
However, there are a number of limitations that are linked to the global outdoor jacket market. There are a number of factors that might hamper the growth of the market in the long run. These include an increase in the number of private manufacturers for these apparel thereby, increasing the competition in the market. There are certain local manufacturers that provide local apparel and sell them at comparatively low prices thereby, limiting the reach of their consumers. In spite of all these restraints, the market is expected to experience a considerable rate of growth with new additions and
developments that might take place in the market during the forecast period, that is, 2021-31.
The key players in the global outdoor jackets market are 361 Degrees, Nike, Adidas, Puma, Lafuma, Skechers, Asics, Li-Ning, Patagonia, Xtep, Peak, Columbia, ANTA, Billabong, VAUDE, Helly Hansen, Bergans, Toread, Mizuno, Guirenniao, and Jack Wolfskin among others. These players operate in the market and adopt a number of strategies to stay in the market and establish themselves at a higher position than their competitors.
Segment Analysis
Light Weight Functional Outdoor Jackets Type to Remain the Most Lucrative Segment
On the basis of type, the market is segmented into lightweight functional outdoor jackets, medium-weight functional outdoor jackets, and expeditionary expedition special outdoor jackets. Among these, the lightweight functional category is expected to hold the largest share in the market as compared to the other segments during the forecast period, that is, 2021-31. This is because the jackets that fall under this category are easier to carry than the others and are much more convenient for consumers. It is also suitable for almost all types of recreational activities.
The Male Segment to Yield Maximum Revenue
Based on application, the market is divided into males and females. Male is the leading application segment. Even though we have progressed so much as a society, there are still certain areas where adventurous and recreational activities are not taken up by females. The percentage of male expeditionary is far more than compared to that of females. However, these statistics might change in the forthcoming years. As of now, the male category is more likely to acquire dominance in the market during the forecast period.
North America is Expected to Render Ample Investment Avenues
Among all the regions, it is anticipated of North America to hold the largest share in the global outdoor jackets market owing to the increasing rate of health consciousness among the population. Awareness regarding health is on the rise among people of different age groups and a continuous emphasis is being laid on the adoption of a Healthy lifestyle. This is one of the reasons why people are more engaged nowadays in outdoor sports activities thereby, propelling the demand for these jackets. A new range of jackets is being facilitated along with developments being made in the existing ones. This is expected to further fuel the growth of the market in the long run.
Covid-19 Impact and Market Status
The crisis of the novel coronavirus was received by different industries in varying manners. The production process got adversely affected and the flow of raw materials was disturbed. The demand and supply chain was impacted negatively. Due to various regulatory measures imposed by the government, the manufacturers had to bear a number of challenges. Due to the global pandemic, there were worldwide restrictions imposed on travel and tourism activities. They were halted for a while. These restrictions consequently caused a drastic decline in the demand for outdoor jackets. The outbreak of the covid-19 virus had a negative impact on this market. However, as and when the restrictions are being used the sales of these products are increasing via E-Commerce platforms. This affected the demand for outdoor jackets. Despite these setbacks, the market is all geared up to acquire a moderate rate of growth during the forecast period, that is, 2021-31 as the restrictions are gradually being relaxed.
Latest Innovations in the Global Outdoor Jackets Market: a Snapshot
• Quinn Brett is a multi-record-breaking athlete and explorer for Adidas Terrex. She fell off El Capitan in 2017, paralyzing herself from the waist down. Since then, she has been an advocate for accessible recreation and discovered monoskiing to be a new interest. The Techrock monoski jacket and pants, an adaptive wear monoski ensemble for and with her, were developed by Adidas Terrex in November 2022.
• PUMA and The Pokémon Company International launched their imaginative collection, which celebrates the amazing Pokémon universe, on November 8, 2022.
Outdoor Jacket Market Scope
Metrics | Details |
Base Year | 2023 |
Historic Data | 2018-2022 |
Forecast Period | 2024-2031 |
Study Period | 2018-2031 |
Forecast Unit | Value (USD) |
Revenue forecast in 2031 | USD 52.92 billion |
Growth Rate | CAGR of 5.9% during 2021-2031 |
Segment Covered | by Type, By Application, By End-Use, Regions |
Regions Covered | North America, Europe, Asia Pacific, South America, Middle East and Africa |
Key Players Profiled | 361 Degrees, Nike, Adidas, Puma, Lafuma, Skechers, Asics, Li-Ning, Patagonia, Xtep, Peak, Columbia, ANTA, Billabong, VAUDE, Helly Hansen, Bergans, Toread, Mizuno, Guirenniao, and Jack Wolfskin among others |
Key Segments of the Global Outdoor Jacket Market
By Type Overview, 2021-2031 (USD Billion)
• Lightweight Functional Outdoor Jackets,
• Medium-Weight Functional Outdoor Jackets,
• Expeditionary Expedition Special Outdoor Jackets,
By Application Overview, 2021-2031 (USD Billion)
• Male,
• Female,
By Regional Overview, 2021-2031 (USD Billion)
North America
• U.S
• Canada
Europe
• Germany
• France
• UK
• Rest of Europe
Asia Pacific
• China
• India
• Japan
• Rest of Asia Pacific
South America
• Mexico
• Brazil
• Rest of South America
Middle East and Africa