The global education and learning analytics market is projected to reach a value of USD 51,173.43 million by 2025, growing at a CAGR of 17.04%. Increased understanding of the potential of learning analytics in enhancing or modifying the learning environment in response to student success or, in a corporate sense, enhancing the success of educational institutions is a key driver of the education and learning analytics industry.
Adroit Market Research report on global education and learning analytics market gives a holistic view of the market from 2015 to 2025, which includes factors such as market drivers, restraints, opportunities and challenges. The market has been studied for historic years from 2015 to 2017, with the base year of estimation as 2018 and forecast from 2019 to 2025. The report covers the current status and future traits of the market at global as well as country level. In addition, the study also assesses the market based on Porter's five forces analysis and positions the key players based on their product portfolio, geographic footprint, strategic initiatives and overall revenue. Prominent players operating in the global education and learning analytics market have been studied in detail.
Education and learning analytical techniques help organizations better understand when their learning programs drive the desired business outcomes and improve employee productivity. These techniques also help to prioritize learning programs that lead to desired outcomes and eliminate programs that waste time and money on the organization. During the last few years, learning analytics strategies have gained considerable momentum in the area of corporate learning and growth. As a result, many organizations are developing solutions to meet the growing needs of the enterprise sector for learning analytics. For example, Blackboard, Inc., along with K-12 schools and colleges, has developed learning solutions for workplaces and communities to help them change their approach to training and education.
The global education and learning analytical market have been segmented on the basis of type, deployment, component, end-user, and region. Based on type, the global education and learning analytical market is categorized into descriptive, predictive, prescriptive. On the basis of deployment, the global education and learning analytical market is segmented into cloud and on-premise. Based on end use, the market for education and learning analytics has been segmented into academics and enterprise sectors.
The regional North American market held a leading role in 2018 and was estimated at over USD 6 billion. Regional market dominance is due to early adoption of cutting-edge technologies. Additional factors such as a growing number of foreign students to study in the area and the use of enterprise learning software are expected to fuel regional market growth.
Major players operating in the market for education and learning analytics include IBM Corporation, Oracle, Blackboard Inc., Tableau Software, Inc., D2L Corporation, Saba Software, MicroStrategy Inc., and Microsoft.
Key Segments of the Global Education and Learning Analytics Market
Type Overview, 2015-2025 (USD Million)
- Descriptive
- Predictive
- Prescriptive
Deployment Overview, 2015-2025 (USD Million)
- On-premise
- Cloud
Component Overview, 2015-2025 (USD Million)
- Software
- Services
- Managed
- Professional
- Consulting
- Support and maintenance
End-user Overview, 2015-2025 (USD Million)
- Academics
- K12
- Higher education
- Enterprises
- Retail
- Financial services
- Healthcare
- Public sector
- Others
Regional Overview, 2015-2025 (USD Million)
- North America
- U.S.
- Canada
- Europe
- United Kingdom
- Germany
- France
- Rest of Europe
- Asia Pacific
- China
- Japan
- India
- Rest of Asia Pacific
- Latin America
- Brazil
- Mexico
- Rest of Latin America
- Middle East & Africa