Growing concerns about cadmium's negative effects on human health are likely to broaden the spectrum of nutritious commodities generated from organic crops
Organic tea is now readily available in a variety of ways. It is also available as organic tea oil extracts in the form of oil. Organic tea includes antimicrobial properties, making it a healthier beverage than others. The global organic tea market has been developing with significant revenue in recent years and is expected to grow with 1919 USD Million at a CAGR of 11% during the predicted period.
The launch of numerous new organic tea flavors is another significant industry trend. Because people are becoming more aware of the hazardous chemical components in most packaged food goods, the worldwide market for organic tea is projected to develop at a rapid pace. Organic tea offers several advantages. Various researches have revealed that such items can aid in the improvement of digestive health. It also aids in increasing the activity of beneficial bacteria in the stomach, therefore enhancing gut health.
The health advantages described above are likely to enhance the acceptance of these goods among health-conscious customers in the near future. Caffeine-free goods are becoming increasingly popular. The tendency has had a significant impact on market growth. Organic decaffeinated tea has been sweeping the market. Tea includes phenols and polyphenols, as well as antioxidants, which detoxify the body, protect the heart, decrease infections, and boost immunity. Tea also aids in the restoration of the gut's bacterial balance and the improvement of gut function.
As people become more health aware, the demand for organic tea is quickly increasing. Organic tea aids in weight loss and keeps the body moisturized. Because of these benefits, it is strongly associated with the fitness and health, and wellness industries and is one of the top alternatives for those who wish to tone their body or lose weight.
Adroit Market Research’s latest report presentation on the global organic tea market includes data for the years 2018-2028. This research study also includes critical information on growth drivers, challenges, and opportunities. The report suggests an optimistic growth trajectory of the global organic tea market in the historical years, 2018-2020, considering 2020 as the base year. To understand and project growth milestones in the coming years, the period from 2021-2028 has been classified as the forecast years.
A number of businesses prioritize organic growth strategies such as new product approvals, product releases, and other items such as patents and events. Inorganic growth tactics seen in the industry included partnerships, acquisitions, and collaborations. Leading players flagged in the global organic tea market comprise of Arbor Teas, Celestial Seasonings Newmann's Own, Five Mountains, The Republic of Tea, Davidsons Organics and the Green Root Tea among others.
The organic tea industry is fragmented, but competition among the top companies is fierce since tea, as a beverage, already commands a sizable worldwide market share. The fundamental processing add-on and marketing strategies may propel a company to the top of the market. The introduction of an organic label, as well as different tastes, serves as an innovation platform for the participants.
In terms of product segment, in 2020, the camellia Sinensis-based segment accounted for more than 70% of the market. Because of the product's simplicity of availability, it has achieved increased global penetration.
By taste segment, the flavored organic goods sector was responsible for more than 80% of the market in 2020. Flavoring agents such as inclusions and extracts are utilized to flavor these products.
By distribution channel category, the hypermarkets and supermarkets segment holds the maximum revenue in the organic tea market in 2020.
In terms of form segment, the leaf and powder segment held for the 45% revenue in the year 2020. This is owing to the various key advantages offered by the leaf and powder versions.
In terms of regional scenario, the Asia Pacific had the highest share of more than 35% during the prediction period.
Key Segments of the Global Organic Tea Market
Product Type Overview, 2018-2028 (USD Million)
- Herbal
- Camelia Sinesis based
Taste Overview, 2018-2028 (USD Million)
- Plain
- Flavoured
Form Overview, 2018-2028 (USD Million)
- Tea Bag
- Liquid
- Leaf & Powder
Distribution Channel Overview, 2018-2028 (USD Million)
- Hypermarkets & Supermarkets
- Online & D2C
- Convenience Store
- Others
Regional Overview, 2018-2028 (USD Million)
North America
- U.S.
- Canada
Europe
- France
- UK
- Germany
- Rest of Europe
Asia Pacific
- China
- Japan
- India
- Rest of Asia Pacific
South America
- Brazil
- Mexico
- Rest of South America
The Middle East and Africa