The global teleshopping market size is projected to reach nearly USD 48,136.00 million by 2028. In addition, it is projected to gather a CAGR of above 1.79% over the forecast years 2021-2028. Global Teleshopping market is anticipated to witness slow growth during the forecast period since there is an augment in the online shopping market from the past 5 years. The emergence of online shopping websites and the availability of a variety of products on these websites has caused a tremendous growth in the online shopping market. The customers who have moved on from the traditional buying market, are expecting ease of shopping in a systematic and convenient manner. Online shopping websites have fulfilled all the obligations of the customers with complete ease, time and money sharing factors. As a result of this, the global teleshopping market is projected to witness modest growth in the coming forecast period.
The future and existing teleshopping market progress are outlined to know the market attractiveness. Key influencing factors focus on the teleshopping of market opportunities over the forecast years. Factors such as the increasing standard of living and also changing consumer’s interest and preference from the traditional way of shopping to new and innovative form are driving the market growth. Also, teleshopping provides various services such as payment services, order cancellation and product return services, private label brands at affordable prices, time-saving, lucrative offers and discounts, and product tracking facility. These various services act as a market driver for the global teleshopping market. However, online shopping may hinder demand and restrain growth of the global market over the forecast period.
Adroit Market Research report on the global teleshopping market gives a holistic view of the market from 2018 to 2028, which includes factors such as market drivers, restraints, opportunities, and challenges. The market has been studied for historic years from 2018 to 2020, with the base year of estimation as 2020 and forecast from 2021 to 2028. The report covers the current status and future traits of the market at the global as well as country level. Also, the study assesses the market based on Porter's five forces analysis and positions the key players based on their product portfolio, geographic footprint, strategic initiatives, and overall revenue. Prominent players operating in the global anti-slip s additives market have been studied in detail.
The teleshopping market has solid competition amongst the already well-known and new market players. Also, the teleshopping industry players are pursuing potential markets to seize a competitive lead among the other industry players by forming mergers & acquisitions, agreements, acquiring other companies & new startups, establishing collaboration & partnerships, and growing their business existence.
Based on the type segment, the market is bifurcated into dedicated channel and infomercial. In the year 2020, the dedicated channel segment gathered the major growth and it is likely to maintain its position during the forecast years. The dedicated channels are separately assigned channels for the broadcast purpose of various advertisements for products. This separate and dedicated channel proves to be more advantageous than another type i.e., infomercials. The prime reason behind being more advantageous is, infomercials are for just a certain period and dedicated channels broadcast for 24x7 around the clock leading to having the highest segment share.
The North American region is projected to accumulate the highest growth during the forecast years. The market growth in this region is mainly ascribed to the growing need for improved productivity and increased demand in this region. However, the North American region held the highest market share in 2020 and it is projected to remain dominant during the forecast years 2021-2028.
The major players of the global teleshopping market are Naaptol Online Shopping Pvt. Ltd, ShopHQ, HomeShop18, QVC, Inc., HBN India Telebrands, Shop LC Global Inc., TVC Skyshop Ltd., Jewelry Television, Telemart Shopping Network Pvt Ltd, HSN, Inc., and DEN Snapdeal TV Shop Pvt. Ltd. The teleshopping market comprises well established local as well as global players.
Key Segments of the Global Teleshopping Market
Type Overview, 2018-2028 (USD Million)
- Dedicated Channel
- Infomercial
Application Overview, 2018-2028 (USD Million)
- Television
- Internet
Regional Overview, 2018-2028 (USD Million)
- North America
- U.S.
- Canada
- Europe
- Germany
- United Kingdom
- France
- Rest of Europe
- Asia Pacific
- China
- Japan
- India
- Rest of Asia-Pacific
- Latin America
- Brazil
- Mexico
- Rest of Latin America
- Middle East and Africa